Logo Design, Visual Brand Identity, Packaging Design Options
Beauty is not one size fits all, nor should skin care be the same for everyone. Atara Bella creates clearly natural skin care that blends personal care essentials with the art of well-being. Harmoniously. Their goal is to infuse adaptability, nature, self-care and wellness into everyday beauty essentials, to make a woman love and feel good in her own skin.
Approach:
Our goal was to create a brand visual identity ideation presentation that included the brand architecture, master brand, sub brands, color palette, fonts, iconography, patterns/textures, and quick 3D mockups using existing templates showing initial concepts of how the master brand and sub brand might work on an example product packaging mockup.
Results:
The final brand visual identity presentation was intended to show initial visual direction that would be futher pursued in the future packaging/labeling production project. At final approval, we prepared final approved brand artwork and patterns in a variety of digital formats for both print, packaging,and online usages
